Slendertone shoot

Fitness products have seen a huge surge in demand over the last year and devices by Slendrtone are no exception. The company asked me to shoot a campaign for them last summer in between lockdowns. We shot in two location houses with six models over two days and produced an extensive image library for the company.

Surfing the Cape

I was in Cape Town shooting for a client last month and during some down time I shot a couple of local surfers in action at a wonderful spot called Llandudno Bay. The water was freezing so I donned a wet suit and joined Byron and Lisa in the rough and tumble of the surf to capture these images.

Advertising shoot for Wyndham Worldwide on location in Cyprus

Adam and Loha

The weekend

I photographed and filmed these old friends enjoying a sunny summer's weekend in London last month. There is nothing quite like shooting street cast models to capture authentic moments and connections.

Click on this link to see the film http://www.michaelheffernan.com/film/5/thumbs

One Life campaign images in use

One Life Campaign shot in Cape Town

One Life are a company that provide cross-border asset and wealth management. They were undergoing a rebrand and I was asked to shoot stills and a short film for the launch. I have shot in Cape Town on many occasions and it was the preferred location again for this wonderful shoot which was all about photographing and filming fun leisure pursuits. Nine scenarios in diverse locations around the city were shot over three days with ten models.

Click on this link to view the One Life film  http://www.michaelheffernan.com/film/5

Womens fitness shoot and video in east London

Click on this link to see the video http://www.michaelheffernan.com/film/5/thumbs